Peta2 is trying to send a strong message with their no fur promotion.

Like most people, the members of Kasabian were shocked to hear that this year, hunters will bludgeon to death more than 300,000 baby harp seals. The fur industry says that it is killing more seals because of an increase in demand for fur.

Order your Free No Fur pin like the one in the picture. Show your support for the baby seals.

It looks like they are sending the pin worldwide, so anyone can register for one.